Direct Mail

 

There are hundreds of ways to get your company’s name and offers out to the general public. It can be overwhelming to decide how to spend your advertising dollars. Take a moment and consider the advantages of Direct Mail.

 

Here's what some of our satisfied customers have to say about Saving Cash Magazine.

 

Works When You're Not
Delivery is guaranteed through the post office.
  • The mail is always delivered taking your personal working time out of the picture.
  • Whether you’re sleeping, vacationing, or at home, your Direct Mail is working for you.
  • Direct Mail places your name and logo in front of the consumer over and over again without you having to be present.

 

Timely
Direct Mail is available when your customers need it most.
  • With a 2-3 month shelf life, your promotion stays current. Consumers can hang on to your Direct Mail piece, generating both immediate and continuous sales.
  • Direct Mail can be sent out continuously to attract new customers year-round — OR you can send Direct Mail selectively based on the season, generating you more business when you need it most.

 

Measurable
It’s easy to track your return on investment.
  • With Direct Mail, you can code your mail pieces to determine the exact number of responses you received from each campaign.
  • Direct Mail is easily and immediately measurable. If a customer walks through your door holding a Saving Cash Magazine, your response can be easily measured and recorded.

 

Cost-Effective
Running a Direct Mail campaign is the most beneficial use of your advertising dollar.
  • Direct Mail costs only pennies per household to reach more than 100,000 potential customers in your area at one time.
  • With normal postage costing ten times more than Direct Mail per household, it is simple to see it is one of the most cost-effective ways to promote your business.
The Bigger, The Better
Other savings magazines offer 1/4-page size ads or even smaller, but at Saving Cash we think bigger is better! Our core purpose is to generate you more business. In striving to do so, we want to be the most effective marketing tool for you as possible! That is why we use only full, 1/2, and 1/3-page size ads to promote maximum noticability to your potential customers!
 
Other Key Benefits
  • The Saving Cash Magazine only allows a limited number of companies from the same industry into each publication. This ensures your ad does not lose appeal to the consumer.
  • In the weeks prior to each mailing, you will receive multi-media support from the area's leading broadcasters (Radio, TV, and the Internet).
  • To save you valuable time and to ensure your ad is tailored to your exact specifications (as well as your personal style), we offer you our "Direct Link Design Services." You will have direct access to our skilled graphic designers from start to finish, simplifying your design experience.